Why you should take this course?

If you are a Caribbean music business practitioner operating as a re-cording or performing artist, songwriter, music producer or music business representative, this course will provide you with a foundation of understanding that will enable you to prepare your business for entry into the international music markets. It is designed for persons interested in pursuing the business of music with a view to being an exporter of music goods and services.
Watch Intro Video

Video

Course curriculum

  • 1

    Business of Music Course

    • Lesson 1 - Understanding the Business of Music

    • Lesson 2 - Identifying & Assessing Development Partners

    • Lesson 3 - The Artist Project Development Plan

    • Lesson 4 - Music Industry Goods & Services

    • Lesson 5 - Gathering Market Intelligence

    • Lesson 6 - Identifying & Establishing Your Niche

    • Lesson 7 - Your Music Marketing Plan

    • Lesson 8 - Finding & Negotiating With Purchasers and Distributors

    • Lesson 9 - The Role of Digital Technology and the Internet

    • Lesson 10 - How To Enter The Music Market And Succeed

    • Lesson 11 - Working With International Institutions and Organizations

    • Lesson 12 - Contracts and Protection of IP Rights

    • Business of Music Highlights

    • Music Industry Top Tips 1

    • Music Industry Top Tips 2

    • Course Survey